Friday, April 10, 2009

Marketing with Bandit Signs

(My Original Blog Post: http://ping.fm/k1Ng7)


Here is a great way to market your real estate or other company with bandit signs.  There are many websites to buy bandit signs from like banditsigns.com or other sites. I find that I can get them in the neighborhood of $1.50 or so in large quantities, it may be more these days.   I would recommend 100-500 at a time be made for the best pricing.  I use to put out a lot of we buy house bandit signs back in 2003-2005. From 2002-2003 I put out a lot of for rent signs that were hand made.   Here are some things I can tell you, you will learn.  Many of the signs will be taken down and stolen, Some may fall down.  I believe most cities either don't like the signs or don't like them there on the weekdays. You will have fewer problems if you put them up in the evening of Friday to Sunday and pick them up again.   I prefer to put them at 4 way stops, busier 4 way stops facing the same way as a stop sign for people to stop and read.  You must, make the type very large and bold for others to see, especially the phone #.   My sign would say something like WE BUY HOUSES 763-300-1648  MinnesotaInvestors.com  I like to have my phone # large with my website on there.  I like to do for rent signs, or contract for deed signs with large phone number. I like red on yellow.  Whatever colors you choose, choose a great contrast dark type on light background or reverse out white letter on black back, it has to be great contrast as sometimes people are reading from far away.  There are many good ones to choose from online.  For my for rent signs, I like to hand make them, I buy tagboard , preferablly green or pink colors that stand out.  Then use a big black market to make them quickly.  Sometimes this may take too long and not make sense, if you do it while listening to audio or watching tv it's not as bad.  Then I like to buy the cheaper wooden dowels from Menards and tape them to the sign.  I actually do like to buy the 99 cent for rent signs and tape those to the wooden dowels, and make them 2-sides for the 4 way intersections.  I find that 15-20 signs per property you are renting in a 2-3 city area is pretty good, these days you may need more depending on the market.   Because your sign is general you will get many general calls, where they will ask rent, or bedrooms, etc, so just keep in mind they are many cold leads, but more calls.   You can pay $5 to have a bigger , more solid, weather resistant sign made , but because of the price of gas to pick them back up, find them, and due to how many get stolen, I like to make them for as inexpensive as possible.  18x24 is a popular size, as they get bigger, they are more likely to get taken down.  Again I always put my phone # 763-300-1648 with my website www.MinnesotaInvestors.com for others to come to me from the marketing. I was very pleased with the amount of calls over the years, the only thing I was not pleased about was how cold the calls were and how many signs got taken down or blew away. 

Thanks,

RonOrr.com

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